Today the network 1S Interest, trading in software, games, music, cinema and books, has 48 shops in the territory of Russia and Kazakhstan. The largest — flagship — shops of the network from now on will be equipped with cafes.
Aero has developed the concept and the design project for cafes, where visitors will have an opportunity to view the production bought at the shop, and also a demo-viewing of all the stock of the shop. Cafe tables will be equipped with stationary computers connected to the Internet and free Wi-Fi for laptop owners.

The 1S Cafe logo, also developed by Aero, incorporates a text cursor underlining the "digital" underlining of the cafe and the network.

The first cafe with 55 seats will open at the 1S Interes shop in St.-Petersburg in the 1 quarter of 2009.


Aero has been the loyal partner of 1S Interes since 2005. The agency carries out 1S Interes brand development, design of interiors and facades of the shops, design of advertising and other graphic production, and also for working out of web-projects of the network. In November the agency has begun the work on development of interiors brandbook for 1S Interes.